Well… On the 22nd – 25th September 2011 the London Design Festival, Urban London Collaboration project was launched at 100% Design, Earls Court.
It was really nice to see some faces old and new exhibiting at the show. Which, for me is both a huge adrenalin boost and a good time to catch-up. It can be quite stressful getting products ready before the show, especially as things don’t always go according to plan. But, even with all of this, I always look forward to the event.
Whether I’m exhibiting or just visiting, there’s so much creativity and talent to see around various parts of London. There’s happening pop-up shops, Tent London at the Old Truman Brewery, East London, Designers Block at the Fariloe building, Clerkenwell, The Craft Central designer sale, Clerkenwell, The AACDD at the Bargehouse, Oxo Tower, South Bank, The Victoria and Albert Museum, and much more, and of course 100% Design at Earls Court. As an exhibitor, you don’t always get to see much else, but as a visitor, London is your oyster.
Adrienne Chinn, a very talented Interior Designer had put together The Urban London project (Urban London by Adrienne Chinn) a unique collection of interior products working in collaboration with selected designers like Sue King (glass designer), including myself ATADesigns (we worked together and designed the wallpapers, murals, fabrics and cushions) – I was bowled over to meet the students from St.Paul’s Way Trust School, Omar Cham designed (London Eye Chair), Abdul Tahir (Foot Stool) and colleagues Tonny Duong, and Maruf Ahmed who, through a project had been able to realise their designs with Adrienne’s knowledge. It was amazing to see their reaction to the finished products – huge smiles all round I think. Adrienne also displayed her hidden talent and designed her own range of rugs and tiebacks.
It was lovely to meet Melvyn Fickling (Adrienne’s right hand man) who brought a smile to my face each day with his dry, witty sense of humour, and Photographer, Magdalena Plewa-Ould
We decorated the walls with our huge gritty urban style mural panels, I must say hanging the paper was very easy (paste to wall), we then furnishing the stand with newly designed contemporary furniture, rugs, tiebacks and art glass pieces. It was really exciting to see everything come together.
Thank you for visiting our stand, and for those of you who couldn’t make it, please see our online brochure below. Credit and thanks goes to everyone involved in this project, please see our credits page in the brochure.
I look forward to next year, hmmm! what are we going to do next! now let me think…watch this space. Wallpapers, Murals, Fabrics and Cushions will be available from our new online store coming soon.