Project details:

Project URL:
Project designer: ATADesigns in collaboration with Sarah Burghard Design
Date of completion: October 2015
Client: Independent Hotel Show

Project description:

Bespoke Mural design for the Innovation stage at the Independent Hotel Show

Birds Mural Design

I was approached by Sarah Burghard (Sarah Burghard Design) to create a bespoke mural design for the Innovation Stage at the Independent Hotel Show.  Not only was Sarah exhibiting her own products and services at the show, she was also involved with managing the styling for the feature theatres at the show.

Although this particular chosen design already existed in my design library but had not been released yet, when I presented the design as a potential, both Sarah and I thought the Birds mural design fitted the brief beautifully.   The required wall space for the Innovation stage was a little larger than the design. So I had to extend the design, adding more design to fit, and making it bespoke for the required space.  This is the beauty of the flexibility of ATADesigns.  We can tailor our existing designs to fit any wall space, or create something completely new.

The Birds mural is one of two bespoke designs featured at the show.  See also Regents Foliage Impression featured at the Business Theatre

Sarah organised the manufacture of the cushions and lampshades featuring the design  presented at the show, as part of the styling.

The Birds mural is featured at the Independent Hotel Show 2015 – Innovation Stage

Mural size: 3075 metres (H) x 6000 metres (W))

Print on:  Textured vinyl wall covering suitable for the Hospitality and Contract market.

To read more about both Sarah and my collaboration together please also visit:

Sarah Burghard Designs Blog

P.s.  It’s nice to see the mural featured as part of the backdrop the discussions panel featuring two legends, Rick Stein Brian Turner at the show.


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