We have been working closely with Clockwork IMC (B2B brand marketing communications) and Hamilton Litestat UK on a couple of advertising campaigns now featured in Inex online magazine, Bridge for Design, Hotelspec and A1 Lighting. Both Clockwork and Hamilton wanted to create a different look to their ad campaign, featuring the new primed-to-paint range light switches recently launched at Decorex 2017.
ATADesigns was asked if they would like to collaborate and feature their wallpaper behind the new light switches for the campaign. Of course we said yes, so we incorporated one of the new light switch colours (peacock) into our wallpaper designs for Birds from All Things British 2 range and Diamond Cut from Art Deco with a Modern Twist range.
We found that the customised light switch colours works really well with the designs. It just shows that bespoke colour-matching a Hamilton’s light switch colour against the colour scheme of any room whether you are using paint or wallpaper, is the perfect touch to an interior design scheme.
At Decorex 2017, Hamilton launched their popular Hartland CFX® and Sheer CFX® ranges in a new primed finish that can be painted to match any interior colour or theme, making customisation even more accessible.
Hamilton will be showcasing at the Independent Hotel Show, 2017
If you didn’t get a chance to see Hamilton Litestat at Decorex, you’ll certainly get a second chance to see them at the Independent Hotel Show, Olympia, 17-18 Oct. Visit Stand no. 261
They’ll be showcasing a unique portfolio of decorative switch plate & socket designs. Bespoke plate finishes/colours/non-standard functions can be produced to order. Also on show is Hamilton’s smart lighting control & audio system, designed to enhance the hotel guest experience whilst delivering significant cost/energy savings up to 80%.